As opposed to what the general perception is, the BPO sector continues to contribute handsomely to the economic prosperity of the host country. The call center sector is known to be a prime contributor to the total earnings of a country, mainly so because of the foreign exchange that it brings in. However, skeptics have derided the contributions, of late. They declared that the telemarketing industry is about to fall apart. There are twin reasons why they think so. One is the growing impatience of people towards outbound call center calls, and another is the political machinations against telemarketing services.
But these threats seem valid only on paper and speculation. The call centers are generating millions of jobs across the world. The benefits of the BPO sector is most evident in the third world countries. The contributions of the telemarketing units towards the national earnings is also to the tune of several billion American dollars. The creation of jobs is such a prime focus for every country that they are developing their infrastructure to help accommodate call center services. Moreover, they are also keen on making it smooth for the investors to set up telemarketing units in their countries. If the industry was actually deemed to be past its prime, would they welcome investors with open arms?
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