Monday, June 14, 2010

Growth for BPO despite Double Blow

BPONASSCOM, the authority of BPO in India, predicts that the call center industry will grow to about 15-17% this fiscal year. The growth curve was dismal the last year around, with only 6% growth. That was predicted by the industry pundits because of all the recession and economic meltdown. The surprising part of this year’s prediction is that it comes to that high a number despite double blows from two most lucrative business process outsourcing markets. The American market is in jeopardy over new political legislations that will be set into motion soon. New taxes levied will deter many business units from venturing into offshore territories.

Moreover, call center services units will have a tough choice of informing the callers that their calls are being transferred overseas. Most answering service lines are toll free. Obviously, the charges of making a local call international lies with the BPO center, too. The tax acts as the additional burden. The other blow for the business process outsourcing market will be the weak economy in Europe. In recent times, Europe has become the major market that does outsource business to the offshore business outsourcing destinations. But despite these set-backs, the NASSCOM authorities are optimistic. It remains to be seen if their predictions actually happen.

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